Mobility credits, green lanes and financial incentives will improve air quality, says leasing industry

The British Vehicle Rental and Leasing Association (BVRLA), has outlined what it wants to see incorporated into future government policy to improve air quality – including offering further financial incentives for the uptake of Ultra Low Emission Vehicles, and introducing routes in which only vehicles with low emissions could drive.

Although supportive of government’s commitment to improving air quality, the association has urged policymakers to consider a carefully blended set of incentives and restrictions in its response to the recent consultation on air quality.

This will help ensure that measures introduced do not cripple the economy or punish people, but encourage long-term behaviour changes, moving people and businesses towards cleaner transport solutions.


With its members responsible for a combined fleet of almost five million cars, vans and trucks operating on UK roads, the BVRLA recommends the following:

  • Ensure that the introduction of Clean Air Zones acts as a catalyst for innovative schemes such as Mobility Credits to use for occasional vehicle rental, hours of car club use and public transport;
  • Support businesses and consumers through a managed transition, allowing small and medium sized businesses time to make fleet adjustments in line with their normal cycle without incurring unnecessary additional costs;
  • Offer improved incentives for the uptake of Ultra Low Emission Vehicles, such as extending the current incentives for electric vehicles to cover not just the first owner of the vehicle but subsequent owners too;
  • Explore the possibility of ‘green lanes’ on particularly congested and pollution-generating routes in which only vehicles with low emissions can drive.

BVRLA chief executive Gerry Keaney

BVRLA chief executive Gerry Keaney said: “For many, their local Clean Air Zone will be the first tangible evidence of the government’s drive to improve air quality.

“We need to see a consistent approach to signage, charging and restrictions to minimise confusion and avoid non-compliance.

“If the government and local authorities get this wrong, public and business support will be lost, and the economy and people’s quality of life will suffer.

“The key to getting a quick and effective transition will lie in government’s ability to implement a practical and workable solution which considers fleet operating cycles as well as offering incentives and support to operators.”

“Our members, whose fleets are on average 8% cleaner than the national average, stand ready to offer advice and provide individuals and businesses with the appropriate clean and cost-effective solution to meet their needs.”

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