New BMW Concept 8 Series to arrive in luxury in 2018
BMW is using this year’s Concorso d’Eleganza Villa d’Este to unveil the BMW Concept 8 Series, a study car that will serve as a taster of the forthcoming BMW 8 Series Coupe due to launch in 2018. And it looks like it will be the brand’s most luxurious car ever.
The flagship coupe promises to be at the nexus of one of the biggest model offensives in the company’s history that looks set to also include an 8 Series convertible.
“The number 8 has always represented the pinnacle of sports performance and exclusivity at BMW,” said chairman of the board of management of BMW AG Harald Krüger.
“The forthcoming BMW 8 Series coupe will demonstrate that razor-sharp dynamics and modern luxury can go hand-in-hand.”
The BMW Concept 8 Series is immediately recognisable as a BMW, but also displays new design ideas and form-building techniques bringing together the past and the future.
“The design of the BMW Concept 8 Series provides a fresh interpretation of iconic BMW styling cues,” adds van Hooydonk. “And it also showcases a new approach to the use of forms which is reflected particularly prominently in the car’s surfacing.
“A handful of crisp lines mark out clear surfaces, and the car’s volumes are powerfully sculpted. Together, these elements make a forceful statement and create a model brimming with character. In short, this is a driver’s car.”
The cars silhouette immediately catches the eye and creates a crisp, modern look. At the front, it is sporty, low-slung and visually striking. A carbon fibre front lip beneath underlines the car’s sporty stance and high-performance character.
In addition, Air Breathers nestled behind the front wheel arches reveal sculpted flanks which rise up into flared rear arches housing 21in alloy wheels.
Step inside and it’s pleasing to see that the interior focuses simply on the task of driving. Once behind the wheel, the driver is wrapped in the tightly enclosed ambience typical of sports cars with the surfaces underscoring the dynamic driving experience. The grouping of functions into control clusters, e.g. in the centre stack, the centre console and the doors, gives the interior a clear graphic structure.
Among the standout design elements in the interior are the fluid transition from the instrument panel into the doors and the sporty, enveloping feel of the interior. This impression is magnified by the smooth connection between the centre console and instrument panel, which together form the nucleus of the interior. The high centre console and the instrument panel’s low visual focus add further emphasis to the snug and sporty feeling of space.
“The BMW Concept 8 Series is our take on a full-blooded high-end driving machine,” says Adrian van Hooydonk, senior vice president BMW Group Design.
“It is a luxurious sports car which embodies both unadulterated dynamics and modern luxury like arguably no other.”