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Land Rover enjoys sales boost

Written By Paul Lucas Published On: Mar 14 2010
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This past February may not have marked a leap year – but it did lead to a leap in sales for Land Rover.During the month, its global retail sales improved by 29.6 per cent compared to the same period last year with UK sales up 48.6 per cent compared to February, 2009. It marks the sixth consecutive month of improvement as Land Rover continues to stabilise in the home market.There were significant leaps elsewhere too – for example:- Sales rose by 86.6 per cent in France, by 46.8 per cent in the Netherlands and by 155.6 per cent in Portugal.- The importer markets of Turkey and Switzerland reported increases of 162.8 per cent and 59 per cent respectively.- There were strong performances in emerging markets: Brazilian sales increased by 75.8 per cent; Chinese sales by 99 per cent; and Korean sales by 87.5 per cent.- Other overseas markets also showed impressive increases – South Africa leapt by 165.4 per cent, Australia by 31.3 per cent and North America by 18.1 per cent.

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