When does the car go on sale?
Most versions will be in dealerships on 1 February 2008, but the 1.4-litre petrol will arrive some time during late 2008.
- Kia - The Power to Surprise
- A first for Kia: the cee’d SW
- The Kia cee’d SW - frequently asked questions
- pro_cee’d - the third cee’d variant
- The Kia pro_cee’d - frequently asked questions
What does Kia think will be the most popular selling model?
pro_cee’d 3 1.6 CRDi in white.
What will be the split between petrol and diesel?
Around 50:50.
What will be the split between retail and fleet?
Approximately 70:30.
Why no entry-level model equivalent to the cee’d ‘S’?
Kia wanted to emphasise that pro_cee’d is a sporty and distinct car in its own right, with unique and exciting styling, rather than a budget-conscious introductory offer like the three-door C-segment cars sold by rival manufacturers. For the same reason Kia have increased the standard specification and offered it at the same price as the equivalent cee’d.
What are the sales predictions?
Kia are confident of selling 2,000 cars in the UK in 2008, around 18 per cent of the cee’d family total.
Who are its main competitors?
The Vauxhall Astra, one of the few C-segment cars to differentiate the styling of three-and five-door models. Overall, any three-door C-segment car is a rival.
What were the main targets within the C-segment for the dynamic testing?
The Volkswagen Golf and the Peugeot 307.
Who are its target customers?
The car will appeal who have never before considered a Kia as well as existing customers who want something distinctive and sporty. Young singles and couples and so-called empty-nesters whose children have left home and become independent will be especially drawn to pro_cee’d.
How much of pro_cee’d is shared with the five-door?
Externally, only the front wings and bonnet remain from the five-door. Inside, unique sporty trims and a different rear seat plus tilting and sliding front seats with built-in reclining memory ensure maximum practicality and ease of use. Underneath, the all-round independent suspension and chassis of the five-door is more than up to the job, so there are only a few changes to damper and anti-roll bars.
When will we see the cabriolet version, ex_cee’d?
It is highly unlikely that Kia will build a cabriolet version of cee’d in the foreseeable future.
When can we expect to see a hot version of the pro_cee’d?
There are no plans at present for a Kia ‘hot hatch’.
Will the pro_cee’d use the 2.0-litre turbo petrol engine Hyundai are developing?
There are no plans to use it at present.
What about the spy pictures of the cee’d ‘XR’ - will we see that?
The XR concept is just a body-kit on the five-door for some markets and not a model in its own right. It is available as an aftersales accessory to Kia dealers but there are no plans to bring it to the UK as a new model.
Kia pro_cee’d road test on RoadTestReports.co.uk
The pro_cee’d undercuts the vehicles it is now in competition with quite substantially, although the residual values of the pro_cee’d may not be quite as certain as those of the Golf for example, the up front costs are a lot less! Running costs should also mirror this and the seven year warranty is always a key selling point for Kia….
Kia pro_cee’d 1.6-litre full road test report
