During these times of on-going global economic crisis, it may come as a shock to see a manufacturer willing to throw its weight behind a high-end model – but that is exactly what Nissan has done with its completely remodelled Fuga saloon car.
The Japanese manufacturer has high hopes for the vehicle with chief operating officer, Toshiyuki Shiga, speaking at the unveiling of the car at Nissan’s headquarters in Yokohama, stating that the company has set a domestic sales target of 11,000 for the business year. He also welcomed reports that the Japanese government is considering extending tax breaks for people who buy fuel efficient cars beyond the original deadline set in March.
The Fuga was first released in Japan in October 2004 and the updated version will be marketed in the United States and Europe as the Infiniti M from next year. Nissan also plans to sell the car in Russia and China and has set an annual global sales target of 40,000 units.
The car is considered a flagship model for Nissan. It is equipped with either a V6 2.5litre engine or a V6 3.7litre engine with a seven-speed automatic transmission. The exterior has been transformed with a low nose and deeply sculpted fenders with Nissan declaring that the design establishes a “strong presence” for the brand.
There are several new technologies included in the Fuga in an effort to improve both performance and fuel economy as well as to provide cleaner exhaust emissions. It is expected to go head to head with high-end imports from Europe – particularly from Mercedes and BMW – as well as the likes of the Toyota Camry and Lexus models.
New Fuga models will be rolled out in Japan from Tuesday, with a retail price ranging from €29,850 to €41,165.
