We at ContractHireAndLeasing.com have no doubt in Audi’s enduring popularity within the car leasing sector, however is seems there sales also reflect this.
Audi has just announced its September sales and while a one per cent increase on last year’s figure may seem quite modest, the face of a depressed market, it is very exciting news for Audi.
With overall new car registrations down 21.2 per cent in September, Audi has managed to defy the trend. And the secret of their success? Director of Audi UK Jeremy Hicks says it’s down to Audi’s expanding range;
“My belief that great new models like the A3 Cabriolet and TT TDI would sustain our performance in September thankfully wasn’t unfounded, but I’m under no illusion that we are in a very tough market. The next 12 to 18 months is undoubtedly going to be challenging, but a very fresh and fast expanding range is proving a distinct advantage to us in these turbulent times.”
Audi UK has broadened its line-up from 12 models in 1998 to a total of 27 in 2008. Five new additions, some taking Audi into new markets, and extensive updates of the existing fleet, are set to bolster the range in 2009.
To see Audi’s to buy, click here.
To see Audi’s to lease, click here.
