Kim Hopcroft has been appointed as operations director at motor industry consultancy Network Automotive.

Kim joined the company in 2000 as account manager and has since worked in a variety of roles. Previously, she has worked in marketing for American Express, in recruitment as a technical consultant and in sales for a publishing company.

As operations director, she will be responsible for the implementation of Network’s programmes for manufacturers and dealers, which cover a wide variety of areas including Motability, daily rental and specialist fleet sectors.

Hopcroft said: “We have a great operations team at Network and I am very pleased to be leading it. The motor industry is facing many challenges at the moment and we are working hard to help manufacturers and dealers make the most of new opportunities and minimise the effect of any problems.”

Colin Bruder, managing director, added: “Kim has been a crucial part of the business here for many years and we are pleased to see her make the step up to director level. Our congratulations go to her.”